Christina Kinsella is a writer, editor, and content strategist based in Connecticut. Her work primarily spans the marketing and technology sectors across various industries.
Whether through short-form articles, long-form reports, podcasts, webinars, case studies, social media campaigns, and more, Christina blends brand storytelling with journalistic approaches for sponsored content that feels editorial.

With over 10 years of experience writing and editing a wide range of marketing and sales-related materials, Christina is passionate about identifying what brands need and devising a plan to help them achieve their goals. She currently works on Digiday's sponsored content as a part of its in-house agency, Custom. In this role, Christina creates and edits content for clients, including Amazon Ads, MNTN, Klaviyo, Meta, and Criteo. She also works closely with the sales team on RFPs, pre-sales and sales calls, etc., advising on the content that works best for each client before transitioning them to the production process.

Her work has been published in Poor Yorick and Clinical Lab Manager (now Clinical Lab), and her sponsored content has appeared across Digiday's verticals (including Modern Retail, Glossy and WorkLife) and IsoPlexis (since acquired by Berkley Lights and renamed PhenomenX, now a part of Bruker Cellular Analysis). 

She holds a BA in English and an MFA in Creative Writing and Marketing.